About

About Lori and the Parkwood Essentials story:

Hey I'm Lori, the maker behind Parkwood Essentials.

As a beauty industry veteran of nearly 20 years and former cosmetologist, I’ve tried countless skincare products, many promising miracles but delivering disappointment. Frustrated by overhyped marketing and ineffective multi-step routines, I grew disillusioned with corporate-driven beauty standards. My own lifelong skin struggles—acne, clogged pores, dryness—left me with a “graveyard” of half-used products and temporary fixes from costly chemical treatments.
Then came the epiphany: after years of blaming “bad skin” on genetics, I discovered the real issue was my diet. Skin health reflects gut health, and issues like dysbiosis and insulin resistance were the root cause. By investing in probiotic foods, detoxifying herbs, and nutrition research instead of facials, my skin transformed dramatically. I realized topical solutions weren’t enough—it was time to simplify.
Inspired by ancestral skincare, I embraced tallow: a natural, toxin-free, deeply nourishing ingredient used for centuries. This led me to soap-making, where I found my passion for creating simple, nature-inspired products for those, like me, seeking alternatives to mainstream beauty.

Parkwood Essentials Ethos:

Simplicity: Minimal, anti-inflammatory ingredients in one-step products. Our black-and-white aesthetic reflects our authentic, no-fuss approach.

Less Waste: Plastic-free always, from bar soaps to future home goods like dish soaps and laundry detergents. My dream? A brick-and-mortar refillery store in my Indiana hometown.

Positivity: Infusing joy through nostalgic 60s, 70s, and 80s song-inspired scents, complete with a playlist to uplift your spirit. Share your song ideas at lori@parkwoodessentials.com!

 

This growing product line nurtures skin and spirit, building a community of people reclaiming their health with glowing results. That’s feel-good skincare!